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川魁·我们用一千片竹叶,编织了一只“熊猫”

品牌丨川魁

我们用一千片竹叶,编织了一只“熊猫”

既然是川魁,那么丰富且极具代表性的四川在地文化,就成为这款酒的设计标的。

中国四川,重峦叠嶂,竹林茂密,是中国国宝“大熊猫”的重要生育地、保护地之一。因此,借用熊猫、绿竹的形象,旨在传达“环保”、“生态”、“清雅”、“自然道”的设计理念。

用素简清雅的自然设计,承载如火如山的品牌理念。

· 我们用一千片翠绿竹叶,编织了一个憨态可掬的“绿竹熊猫”,生机盎然、栩栩如生;
· 我们在瓶身镂空设计了一只“熊猫爪印”,多元化熊猫元素,切合人体工学;
· 我们雕叶于竹节顶盖,以彰刻中华文明千年传承的气节;
· 在外盒呈现上,我们描凸瓶型、暗刻竹叶,延续净白理念,点缀小熊猫挂饰。

We used a thousand bamboo leaves to weave a "Panda"

Since it is Chuankui, the rich and representative local culture of Sichuan has become the design target of this wine.

Sichuan, China, with mountains and dense bamboo forests, is one of the important breeding and protection areas of China's national treasure "giant panda". Therefore, the image of panda and green bamboo is used to convey the design concepts of "environmental protection", "ecology", "elegance" and "natural way".

With simple and elegant natural design, it carries the brand concept of fire and mountain.

川魁·我们用一千片竹叶,编织了一只“熊猫”
Published:

川魁·我们用一千片竹叶,编织了一只“熊猫”

Published: